Connect your payment processor in your funnel platform's settings, then attach a product with a price to your checkout step. Run a test purchase before you send any traffic. Stripe is usually the better fit for card payments, and PayPal helps customers who prefer not to enter card details. Many people offer both.
The basic setup steps
- Create and verify your processor account. Stripe and PayPal both ask for identity and bank details. Do this first, because verification can take time and may hold up payouts.
- Connect it in your platform. Look for a payments or integrations area in settings. You will usually log in to the processor and authorize the connection. Exact steps differ by platform, so check its help docs.
- Create your product and price. Choose one-time payment, subscription, or payment plan, and confirm your platform supports the one you want.
- Add the product to a checkout page. Then link your sales page button to that checkout.
- Test it. Use the processor's test mode if available, or make a small real purchase and refund it. Check the confirmation email, the product access, and the thank-you page.
Stripe vs. PayPal: the tradeoffs
| Stripe | PayPal | |
|---|---|---|
| Best for | Cards and digital wallets on your own checkout | Buyers who trust and already use PayPal |
| Checkout feel | Usually stays on your page | Often redirects or opens a PayPal window |
| Things to check | Fees, payout timing, supported countries | Fees, dispute handling, payment holds |
Fees and availability change and vary by country, so confirm current details on the official Stripe and PayPal sites rather than relying on a blog post, including this one.
Recommended for youHow to Build Your First Sales Funnel Step by StepCommon snags
- Currency mismatch. Set the same currency in your platform and processor.
- Test mode left on. Switch to live mode before launch, or real customers cannot pay.
- Missing legal pages. Add refund terms, privacy policy, and terms of sale. For tax or legal questions, such as sales tax or VAT, talk to an accountant or lawyer.
- Custom domain issues. A checkout on your own domain looks more trustworthy; see how to connect a custom domain.
Before you go live
Payments are only one piece of launch readiness. Work through the Funnel Pre-Launch Checklist. Once checkout works, you can add an order bump or upsell. If you are still choosing a platform, compare which payment options each supports on its official site before committing.
Related
- How to Build Your First Sales Funnel Step by Step
- How to Launch an Online Course or Digital Product on an Affordable Platform
- Systeme.io Tutorial: Set Up Your First Funnel Step by Step
- Funnel Setup & Tutorials
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